Sports Coaching Group staff have delivered more than 70 Christmas food hampers to a Crewe school after answering an SOS call for help.
The hampers filled with festive treats and food essentials went to Pupil Premium children who get additional help from education services.
Edleston Primary School had reached out to Middlewich-based Sports Coaching Group managers in the last couple of weeks to talk to the firm about enrichment activities and holiday clubs at the school during Christmas.
During these discussions, the Sports Coaching team found out that the school needed help in providing festival hampers for the children.
Chris Regan, Operations Director of Sports Coaching Group, told the school the company would be happy to put the hampers together, despite only having a few days to hit the deadline.
He said: “When we heard that the school needed help, we knew we had to step up.
“It’s not every day you get the chance to make such a meaningful impact, especially for children and families in your community.”
Mr Regan organised getting in the bags and wrapping for the hampers and a massive shop with Aldi helping with the food supplies.
Then 10 members of the Sports Coaching Group team spent a day putting the hampers together before they were handed out.
Mr Regan, who said that the company had been working with the school since last April, added: “A big thanks to the coaches who helped to fill the hampers and for Aldi’s incredible support at short notice.
“We were really up against the clock, but everyone showed great dedication to ensure the children will get the hampers in time.”
Sports Coaching Group is putting on holiday clubs at the school on January 2-3.